There is, however, one aspect to shopping for Christmas bargains which all shoppers should understand. It is the simple concept that just because an item is on sale does not mean you should purchase the item. Some Christmas shoppers get caught up in the idea of purchasing a bargain item which has been greatly reduced in price but it may be an item they do not really need. When this is the case it is a better idea to not purchase the item. You will be saving money by doing this. Think of it this way, you may find a warm wool coat which is reduced in price by 75%. This may seem like a bargain that is too good to pass up but if you live in a warm climate and will never wear the coat it is actually a waste of money. You may be only paying 25% of the original price but if you do not buy the coat at all you will not be paying anything.