Develop a habit of carrying a pen and notepad all the time. It’s not only useful for taking down notes, but also it can be used as a reminder of meetings and interviews. While waiting for something or someone, scribble on your notepad. Try to draw things and apply those amazing ideas which come to mind. Go back home and then paint those ideas, if not everyday, at least on weekends. Other than painting, try doing something new on weekends like golfing, canoeing, or rock climbing. Watching television and shopping can also provide good ideas. When something is troubling the mind, don’t go to sleep until the issue is resolved. This increases the enthusiasm and determination. Again, note down points in the notepad at this time.

If there is ample time available, join courses that increase creativity like photography, painting, martial arts, etc. It need not be necessary that they be directly linked to advertising. Maintain a diary and note down daily happening, especially good things. Learn the art of humor, read books, watch people and animals and then apply it practically by trying to put a smile on faces around you. Do research about great personalities who are related to arts. Read their biographies, some of the problems you are facing may be answered and the path to be taken can be learned.

After going through all the above steps the creative instincts will start to develop. So the next time any idea clicks, trust your instincts and work on it. Don’t hesitate to try new ideas. And try to interact with people who encourage you with this and believe in you and not inhibit your thinking. After breaking the core you can approach newspapers, ad agencies with your stories, articles and original work. Whatever being learnt during the whole experience, there is no harm in sharing and teaching that with others.